Steeping Guide
Vancouver Business Journal Mentions Kei Nishida
The November 30, 2018 issue of Vancouver Business Journal mentions Kei Nishida, CEO of Japanese Green Tea Company. Kei has been taking night class to learn about social media for business for over three years. The article is about the course and mentions Kei and Japanese Green Tea Company. You can read the entire article online here.
I’ll be honest, I am not that social.
Don’t take it wrong. I love connecting with people. I prefer deeper connections rather than knowing everyone just on the surface. I know I am a typical introvert. When I was in school, I chose Computer Science as my major and in my first career, I was a Hewlett Packard (HP) Engineer. Now that I look back, maybe I chose Computer Science because I was an introvert.
Japanese Green Tea Company has been great for me but also challenging because I have to be social. Business requires me to connect with many different types of people. To overcome the fear, I decided to take a night class about social media three years ago.
My teacher was Lacy, who is featured in the article.
The article mentions her teaching us not to be "selling" all the time on social media.
As the article highlights, it's not good to be 'buy this, buy that.' It's all about connections. Most followers have a strong connection to me and the brand.
I am still learning Instagram (mostly from my wife), so I haven't opened Instagram up to the public yet, but for Facebook and Twitter, you can follow me using the following links. I am also starting up a Facebook Group, so please join and connect with me.
Social Media Links
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I still enjoy deeper connections with my customers. Many of them call me on my direct line to chat. I know them by their first name, and I really enjoy chatting with each one.
I try to treat each and every customer as my friend and family. This has been the core of my joy in the business.
No matter how big we may grow, I want to keep this as our core culture to connect deeply with each and every customer.
Kei Nishida
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Thank you very much for participating in Matcha Box Design Contest.
It was very exciting to see so many people participating and commenting on the contests. We really appreciate all the input.
Here is the result from the contests with selected comments from you. We also have a link to the actual produced product with your selected design.
Bento Box Magazine Features Kei Nishida's Article
Bento Box Magazine features Kei Nishida's article in three months sequence series titled "The Matcha and Green Tea Trends in Japan".
Bento Box Magazine is Toronto based and Canada’s first Japanese culture and entertainment magazine which is published in English. Bento Box authors include companies such as Ito En, Calbee, Acura and Muji.
+Japanese Green Tea and Health Blog
Japanese Green Tea and Health Blog is collection of articles related to the health benefits of Japanese Green Tea. The blog is focused on scientific research related to Japanese Green Tea, and how it can help benefit people to live healthier lives. Japanese Green Tea is one of the most health beneficial beverages in the world, and its effects are being researched around the world.Author : Kei Nishida
Kei Nishida is a writer, a Japanese Green Tea enthusiast, and the founder and CEO of Japanese Green Tea Company. You can find his published work in Fresh Cup Magazine, Yoga Digest Magazine, T-Ching and more. He is also the author of multiple published books related to green tea.
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