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Japanese Green Tea Co. Returns to Local Events: SISU/Snow Peak and Holiday Market Highlights

We are Back from Hibernating

It feels like a long time.

Before COVID, we were pretty active in local events, but since COVID started, we halted all local operations and focused on online.

That helped us to expand our reach to customers in the UK, Germany, and Europe. (Click here to see which countries our products are available now)

We finally got France's VAT approved last month. We started applying in 2023 (Yes, I know!), so we will also be pushing the French market very soon.

But something was missing. 

It was the real human connection with people. 

The smile we see when people try our tea.

A little chat over a cup of tea to meet someone in person. 

SISU and Snow Peak invited us (Thank you!)

We were very happy when our friends Kai and Michelle from SISU invited us to their special event with Snow Peak on December 7, 2024, at their La Habra, CA shop

 

You can see snippets of fun from SISU here: 

 

Tsugu from We Share Records invited us (Thank you!)

And on December 15th, 2024, our good friend Tsugu-san from We Share Records invited us to the Holiday Market at Homage Brewing, Los Angeles., and we were so honored to be part of this!

Tsugu is a DJ who even performed at Dodger's Stadium for a pre-play session when Otani was playing.  (check out the snippet here)

Here is a short video from the event: 

 

And this was the flyer about the event.

     

    Follow us on Dream of Japan Instagram for Updates on Events!

    As we woke up from the "online world" into the real physical world, I noticed many people use Instagram for communication and updates. 

    When I meet new people, I try to hand them my business card, and they ask, "What is your Instagram handle?"  

    No business card exchange.

    People follow each other on Instagram...  

    A business card is old school now... ? 

    I have to be honest: I am quite new to Instagram. My team has been handling them in the past, but I decided to get used to updating on Instagram.

    Please follow Dream of Japan Instagram to see updates on events etc!

    (Pardon my learning curve, and if the posts or story may not  look great (yet? ... will see)

     

    I hope to see you soon in person!

    With love and gratitude,

    Kei Nishida

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    This beautifully curated matcha set brings together our premium ceremonial matcha and the refined craftsmanship of Hario, Japan’s renowned glassware maker. The double-walled Hario chawan offers a modern, heat-resistant design that enhances both comfort and presentation, while the bamboo chasen, chashaku, and stainless steel sifter ensure a smooth, frothy, and authentic matcha every time. Thoughtfully assembled to elevate your daily ritual, this collaboration set delivers the perfect balance of tradition, quality, and contemporary Japanese design.


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    About the author

    Kei Nishida

    Author, CEO Dream of Japan

    info@japanesegreenteain.com

    Certification: PMP, BS in Computer Science

    Education: Western Washington University

    Kei Nishida is a passionate Japanese green tea connoisseur, writer, and the founder and CEO of Japanese Green Tea Co., a Dream of Japan Company.

    Driven by a deep desire to share the rich flavors of his homeland, he established the only company that sources premium tea grown in nutrient-rich sugarcane soil—earning multiple Global Tea Champion awards.

    Expanding his mission of introducing Japan’s finest to the world, Kei pioneered the launch of the first-ever Sumiyaki charcoal-roasted coffee through Japanese Coffee Co. He also brought the artistry of traditional Japanese craftsmanship to the global market by making katana-style handmade knives—crafted by a renowned katana maker—available outside Japan for the first time through Japanese Knife Co.

    Kei’s journey continues as he uncovers and shares Japan’s hidden treasures with the world.

    Learn more about Kei

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